ISFA and TAGMOA Sign MoU to Bolster Growth and Sustainability of MSMEs

The agreement, signed on 24th December 2024, establishes a collaborative framework to promote franchise opportunities tailored for MSMEs, enhance training and capacity-building initiatives, and create valuable networking platforms for stakeholders across India and the UAE.

“This partnership underscores our commitment to empowering MSMEs with the tools and networks they need to thrive in an increasingly competitive landscape.” Gaurav Marya, Chairman, ISFA

“The UAE and India share a long history of cooperation and trade. This MoU with ISFA will allow us to bring franchising and small business development to new heights, providing a platform for innovative enterprises to grow and succeed in both markets.” HE Mohamed Al Madani, Chairman, TAGMOA

The Indian Small Business & Franchise Association (ISFA) and The Association of Franchise and Trademarks Services (TAGMOA) – UAE have entered into a strategic partnership by signing a Memorandum of Understanding (MoU) aimed at fostering the growth and sustainability of MSMEs, particularly focusing on the new startup ecosystem and the rapidly growing retail sector, through franchise development and support.
The agreement, signed on 24th December 2024, establishes a collaborative framework to promote franchise opportunities tailored for MSMEs, enhance training and capacity-building initiatives, and create valuable networking platforms for stakeholders across India and the UAE.

The partnership is designed to:
1. Facilitate franchise education and awareness through workshops and informational sessions.
2. Capacity-building initiatives for MSMEs, with a special emphasis on startups and retail enterprises.
3. Share research, case studies, and resources to support sustainable growth in both regions.
4. Host joint initiatives such as webinars and events focused on MSME advancement and franchise expansion.

Speaking about the partnership, Gaurav Marya, Chairman of ISFA, said: “This MoU represents a significant step toward creating a robust ecosystem for MSMEs and franchise businesses. By collaborating with TAGMOA, we aim to bridge the gap between markets, provide valuable resources, and foster innovation and entrepreneurship. This partnership underscores our commitment to empowering MSMEs with the tools and networks they need to thrive in an increasingly competitive landscape.”
The partnership emphasizes mutual respect for intellectual property rights, confidentiality, and the independence of both organizations. It will also facilitate the exchange of country-specific reports and sector profiles to help businesses navigate opportunities effectively.
HE Mohamed Al Madani, Chairman of TAGMOA, remarked: “The UAE and India share a long history of cooperation and trade. This MoU with ISFA will allow us to bring franchising and small business development to new heights, providing a platform for innovative enterprises to grow and succeed in both markets.”
This partnership is poised to redefine MSME, startup, retail, and franchise ecosystems, driving growth, innovation, and prosperity across borders.

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