“Through our cutting-edge manufacturing plants and customer-centric service offerings, the Miraj Group continues to leave an indelible mark across industries, embodying a perfect synergy of craftsmanship and innovation.” Mantraraj Paliwal, Vice Chairman, Miraj Pipes & Fittings
The Miraj Group has spread its wings across different industry sectors. In terms of your presence in industries where manufacturing plays a big role, tell us about the different manufacturing businesses operated by the Group?
The Miraj Group operates world-class facilities across diverse industries, blending innovation, quality, and sustainability to deliver exceptional products and services. Our presence spans a unique mix of manufacturing and service industries, reflecting our versatile expertise and commitment to excellence.
Key Manufacturing Sectors:
• Pipes & Fittings: Premium PVC, CPVC, HDPE, and UPVC pipes catering to a range of applications.
• Printing & Packaging: High-quality labels, cartons, and flexible packaging solutions tailored to industry needs.
• Stationery: Precision-engineered pens, notebooks, and writing instruments designed for everyday use.
• Food Processing: Hygienic production of snacks and processed foods that meet international standards.
Besides manufacturing, we also have presence in Real Estate, Film Production, Engineering, Hospitality and Agriculture. Through our cutting-edge manufacturing plants and customer-centric service offerings, the Miraj Group continues to leave an indelible mark across these industries, embodying a perfect synergy of craftsmanship and innovation.
“Our focus is on combining affordability with uncompromising quality, ensuring that our products cater to a diverse range of customer needs. To achieve this, we leverage advanced technologies such as artificial intelligence to optimize manufacturing, adopt solar energy to reduce our carbon footprint, and implement effective water conservation measures to enhance sustainability.”
How is the Miraj Group effectively addressing the growing demand for PVC pipes?
At Miraj Pipes and Fittings, we are committed to delivering innovative solutions to meet the ever-growing demand for PVC pipes in today’s dynamic market. Our focus is on combining affordability with uncompromising quality, ensuring that our products cater to a diverse range of customer needs. To achieve this, we leverage advanced technologies such as artificial intelligence to optimize manufacturing, adopt solar energy to reduce our carbon footprint, and implement effective water conservation measures to enhance sustainability. These initiatives not only streamline our production processes and reduce costs but also improve the durability and performance of our products. By maintaining a balance between innovation, quality, and accessibility, we ensure our PVC pipes remain a trusted choice for customers across various sectors.
You are planning to increase the production capacity of PVC pipes by 20% to 25%. What is driving this growth?
With the significant ₹5000 crore infrastructure investment underway in this part of the country, we are dedicated to increasing our production capacity for PVC, CPVC, UPVC, and Silence pipes by 20% to 25%. Our strategy focuses on adopting advanced manufacturing technologies and refining production processes to boost efficiency. Additionally, we plan to expand our facilities and streamline the supply chain to meet rising demand effectively. By prioritizing innovation and scalability, we are committed to delivering superior-quality PVC pipes that align with infrastructure development objectives and foster sustainable growth in the sector.
Recently many states and the Central Government has announced large volume projects. The ‘Rising Rajasthan’ campaign itself attracted major investments. Next 20-25 years will see high speed growth in infrastructure, utilities and manufacturing segments. Our strategic focus is aligned with this movement so we are moving forward.
“Our strategy focuses on adopting advanced manufacturing technologies and refining production processes to boost efficiency. Additionally, we plan to expand our facilities and streamline the supply chain to meet rising demand effectively.”
Today, consumers are becoming increasingly conscious of their environmental impact. How are you addressing this factor on the manufacturing front?
At Miraj Pipes and Fittings, we are fully aware of the growing importance of sustainability to consumers, and we’re committed to reducing our environmental impact. To do this, we’ve adopted several eco-friendly practices in our manufacturing process. Our facilities use solar energy to cut down on non-renewable energy consumption, and we focus on water conservation and recycling materials, such as using reprocessed granules in the production of SWR pipes.
We also take pride in using lead-free technology, ensuring our pipes are both safe and environmentally friendly. Each pipe undergoes rigorous quality checks in line with ISO standards, ensuring that only the best products reach our customers. By producing durable, high-quality pipes with longer lifespans, we are not only meeting the demand for reliable products but also helping to reduce waste and contribute to a more sustainable future.
The Miraj Group forayed into the food segment in 2003. How has this business evolved over the years?
Miraj Group entered the food segment in 2003, starting with paranthas, and has since evolved into a prominent player in the industry. Over the years, we expanded our portfolio to include a diverse range of frozen and processed foods, ready to eat food, catering to the growing demand for convenience and quality. Our commitment to innovation and strict quality standards has allowed us to stay ahead of consumer preferences, delivering nutritious and delicious food options. Today, we are a trusted name in the food industry, providing convenient, high-quality products that meet the needs of modern households.
Tell us about Miraj Engineering Ltd. What kind of product portfolio does it have?
Miraj Engineering Ltd. (MEL), part of the Miraj Group, is known for its wide range of engineering projects and research and development activities that blend creativity with precision. The company is key support behind iconic creations, such as the Shiva Statue, the “Statue of Belief”, showcasing its skill in crafting large and intricate sculptures. Over the years, Miraj Engineering Ltd. has also contributed in various projects such as stadium construction, real estate development, and other key infrastructure projects. By combining advanced technology with expert craftsmanship, the company continues to deliver outstanding projects that have a lasting impact on both public landmarks and private developments.
The outstanding part is the diversity; MEL is supporting all other business units in its specific business-related high-end demands in time constrained environment.
How is the print and packaging business growing? How is the stationery division evolving?
Miraj Group’s print and packaging business is growing rapidly, driven by the rising demand for high-quality, right price solutions. Our expertise in mono cartoon and corrugated packaging allows us to offer vibrant and customized solutions for a wide range of industries. Ever expanding e-commerce and fast delivery market is growing rapidly and creating great pull for the packing Industry. We are well aligned with some of the key players of this vibrant segment.
Medical services and products and other FMCG markets are also growing at a CAGR of 20% plus which is another B2B major. Currently, declared data of GOI also ensures consistent growth of the sector. We are well equipped and ready for the upcoming surge.
At the same time, our stationery division is evolving, expanding its product line-up to include notebooks, and other academic and official writing SKUs that cater to both consumers and businesses at large.
With a focus on quality, innovation, and customization, Miraj Group is well-positioned to continue expanding its footprint in the print and packaging industry while strengthening its stationery offerings to meet the needs of the market.
